What’s Next? The Outlook on Virtual Reality in 2016
Virtual reality is arguably the most important technology to keep your eye on in 2016. While there has been excitement surrounding it for some time, the hype is quickly becoming…well, reality. Oculus Press Kit Early-to-market products were released by Google (Google Cardboard) and Samsung (Gear VR) in 2014 and late last […]
Download: A Retailer’s Guide to App Analytics
A Retailer’s Guide To App Analytics: How To Use Data To Enhance The Shopping Experience Mobile apps are quickly becoming an essential part of retailers’ omnichannel strategy. They are proving their value as a medium to engage shoppers and enhance their experiences; and as a tool for improving operational efficiencies in-store, driving more impactful marketing, […]
Contextual Design: The Key to User-Centered Apps
A user-centric interface should make the user feel as if you’ve read their mind. A smart and delightful interactive experience is as close to magic as technologically possible. This is accomplished by designing an experience that meets a user’s needs with little input required. An effective strategy to create such an experience […]
