Designing With Ugly Content: Effective Content Management

  Every member of the team serves the content king during some point in the development process. Large scale projects can involve writers from different teams – from marketing to legal – and multiple incoming data channels that require technical strategies to manage.   Part of a user experience designer’s job is to understand the […]

The “Cord-Nevers”: How Millennials Are Driving The Mobile Video Revolution

  “For content owners, the reality is that your audience is slowly moving away from you, evolving into one that demands your best content anywhere, on any device, and at any time” – Ooyala Global Video Index Q4 2015   While cord-cutter has been a common industry term ever since people started moving away from […]

Adobe XD vs. Sketch App: Whoever Wins, We Win

      The lack of direct competition for any program is a shortcut to market penetration. To have this advantage for more than seven years, that’s the real deal; it’s called branding. That was the case with Adobe Photoshop many years ago and it is now for Sketch app.   Website and mobile app […]

Why Mobile App Deep Linking Matters

What is Mobile Deep Linking?     Mobile deep linking (also called mobile app deep linking), is the process of using a URI to link to specific pages or locations within a mobile application. It can be used in a variety of ways – via notifications, email, SMS, social media, etc. – and directs users to relevant […]

The Physical Web: Bringing IoT to The Masses

  Last month, support for the Physical Web expanded to Google Chrome for Android devices. With over 800 million Android users now able to experience it (and existing support on iOS 8.0+), the Physical Web is an important step in bringing the Internet of Things (IoT) to a large base of consumers who hold the technology to access […]

The Top Mobile Shopping Issues Your Customers Are Facing

  It seems that retailers still have a long way to go to offer the mobile experiences that their customers expect.   According to a February 2016 survey by MarketingCharts, based on 100,000 online shoppers, people are still facing a myriad of issues when it comes to mobile shopping. The survey found that:   33% […]