Mobile App Design Fundamentals: User Experience vs. User Interface

  The terms user experience (UX) and user interface (UI) have become inadvertently misused in the mobile app development community. The user experience, however, is not the same thing as the user interface. This confusion most likely stems from the overlap of the skill-sets and tools involved in both disciplines. It’s nearly impossible to extract […]

4 Essential Success Criteria for New Mobile Product Development

  Organizations, of all kinds, from emerging startups to long-established enterprises all contend with the proliferation of mobile app development. Customer expectations are shifting. The mobile user demands convenience and they want instant access to information. At the same time, users want the ability to explore options, regardless of where or when. More importantly, customers […]

How to Choose the Best Features for Your Mobile App

  For the first version of your mobile app, you want to build a simple and intuitive user experience. Any feature that disrupts the intuitiveness of the experience is not worth having.    Your app needs to fill a gap in the user’s life – it needs to serve a clear purpose – but it […]

The Opportunities of Integrating Apple Pay in Mobile Apps

  Apple Pay launched in 2014 as the first mobile wallet, which enables people to connect credit cards, debit cards, and bank accounts to mobile devices to send and receive money. Out of the cornerstone mobile wallet services today (Google Pay, Samsung Pay, and Apple Pay), the Apple wallet remains the largest, claiming 34 percent of the […]

How Much Does it Cost to Build an App?

How much does mobile app development cost? This question is top of mind for many, from entrepreneurs and founders to the enterprise C-suite. And it’s a complicated question because the cost to develop an app depends on a wide variety of factors ranging from project size to technical complexity to your choice of a development partner. This […]

The Definitive Guide to Mobile App Development Costs [Infographic]

How much does it cost to build a mobile app? This question is at the top of mind for many companies that are actively expanding business operations to incorporate mobile transformation strategies. When it comes to mobile app development, the time-proven statement “you get what you pay for” is fully justified, and the responses to […]

A Breakdown of Hybrid vs. Native Mobile App Development Cost Factors

  For many companies, both large and small, the cost of a mobile app development project is top-of-mind, and determining what development approach to use plays a significant role in the decision-making process. Should you choose a hybrid development approach, or choose native app development? Depending on your business objectives and overall goals, this decision […]

Managing Mobile App Development Costs: 3 Essential Considerations

  Many companies find it difficult to introduce a mobile app strategy into their current business model. Existing modes of thought, legacy systems, development philosophies, and even undervaluing the importance of mobile app development overall are just a few of the reasons companies are lagging behind the demand for mobile app innovation.    This opportunity […]

7 Best Practices to Overcome Mobile App Usability Issues

In today’s society, digital experiences, particularly mobile experiences, are entirely ingrained in day-to-day activities; so much so, people are often unaware of how small the gap between their digital and real-world actions is. Digital services are officially an extension of subconscious human behavior.  Usability is a significant part of mobile app development, and it plays an […]

How to Create a Customer-Centric Onboarding Strategy

  Creating an accessible onboarding experience is a customer service power move right now. Especially considering that more people than ever are accessing digital platforms and self-service applications. People who would never opt for a digital solution under normal circumstances are being forced to adapt; including people with very little experience using mobile apps and […]