Clearbridge Mobile > Articles posted by Britt Armour (Page 6)

The High-Tech Era: Adapting For Survival

Adapting For Survival Consumers are expecting constant innovation in the high-tech era we live in today and if companies can’t keep up, the consequences aren’t as forgiving. Brands aren’t as resilient today as they once were and many are being forced from a highly competitive market...

4 Strategies For Product Validation

 You’ve conducted your research and you know who you’re creating your app for, but how do you know what your target audience wants? How do you know if you’re building the right product for the right people? Product validation, specifically for app development, is an...

How to Create a Better Mobile Checkout Experience

 There’s been a steady growth in mobile shopping as people are becoming more confident with their mobile purchases. For many retail apps, however, customer conversion rates remain low. Shoppers are transitioning from their personal computers to their mobile phones and now have a whole new...

4 Benefits of Mobile App Prototyping

 A mobile app prototype is a working and interactive model of the end product. It communicates the design and navigation of the app to stakeholders in order to maximize the efficiency of the development process. Prototypes bring ideas to life and transform a creative vision into a...

How Retail Apps Are Adding Value For Your Customers

 Retail apps are developing faster each year and entirely changing the shopping experience. They are becoming an important personal shopping tool for many consumers worldwide. Retailers are developing apps that appeal to consumers’ shopping needs such as product browsing, rewards points, suggestions, and even transactions....