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Gannett

Bringing 70+ local newspapers under the Gannett brand to the iPad.

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Client

Gannett, a publicly traded media company headquartered in the United States.

Challenge
  • Bring 70+ newspapers to the iPad
  • Provide a cost-effective solution
  • Video player, ad integration, and paywall features
Solution
  • Custom iPad newspaper template app
  • Built-in native video player and analytics
  • Ad integration and paywall functionality
Benefits
  • Expand audience reach to tablets
  • Cost-effective solution (template applied to over 70 local newspapers)
  • Additional advertising and subscription revenues
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“Clearbridge Mobile works well with our team, and they are quite friendly. I’ve been pleased with the development staffers that they provided us. Their team is easy to get on the phone and work on a problem if there is one. They do well working with our staff.”

Former Vice President of Product Development,
USA Today/Gannett

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