Top 10 Ways to Get Your App Featured in the App Store
Last year, the Apple App Store was entirely redesigned. While the App Store’s design foundation will remain the same, you can expect to see changes in the native app discovery funnel with yesterday’s release of iOS 12. With a more personalized app marketing framework in place, taking steps to be featured may be more important […]
5 Major Mobile App Budgeting Mistakes
Mobile app budgeting is a task not many companies are adequately equipped for. Despite the prominence of mobile and the number of organizations that are realizing its importance, it’s surprising how little is understood about what it takes to build a fully functional, user-ready mobile app. The result of this knowledge gap is that […]
Anticipate User Drop-Off With a Mobile App Cohort Analysis
A significant aspect of mobile app development is the strategy you put in place to drive awareness and acquisition. But more importantly, you need to identify the specific features of your product that keep active users coming back and form a retention strategy backed by those insights. While user acquisition may seem like a […]
The Ultimate Mobile App Development Checklist [Free Download]
Whether you’re researching mobile development companies for the first time or you’re looking to develop the next version of your iOS and Android apps, you should prepare to answer key questions about app development to give you a better understanding of what’s involved. This checklist includes questions for various stages of app development, […]
A Day in the Life of a Mobile App Architect at Clearbridge Mobile
By 2021, global app downloads are anticipated to spike to 352 billion. Mobile apps are habitual for most people, but very few are aware of the architecture in place underneath the surface of their favorite applications. At Clearbridge Mobile, our Mobile Architects contribute to a highly collaborative, team-oriented environment and occupy an important role […]
How to Gain More Exposure for Your Mobile App With Keyword Optimization
As a developer, you have to do tons of work to release your mobile app. But if it gets no more than a hundred downloads after a while, that’s definitely not the ROI you aimed for. There are many ways to gain more exposure for your app. You can approach participants of local […]
A Day in the Life Series: an Inside Look at the Mobile App Development Process
Delivering a compelling mobile experience is in no way a linear process. The app development lifecycle includes so many moving parts that in the absence of collaboration, the entire project could fall short of success. When it comes to outsourcing mobile app development, if you don’t understand the process, it’s easy to get lost. […]
Download: The 2018 Enterprise Mobility Report
Enterprise mobility initiatives – particularly mobile app development – have become more urgent moving into 2018. Enterprises are no longer just in competition with other large enterprises, but increasingly with mobile-first companies that are disrupting industries and capturing market share. These fast-moving, agile startups have less red tape, mobile-first products and services, and mobile […]
[eBook] How To Build An App For Your Brand: From Concept To Delivery
An app isn’t just a distribution medium. It’s a communications channel and if you use it right, apps can help you learn from, adapt to, and engage with your customers. Customers are demanding convenience. They want instant access to information, ability to explore options, regardless of where or when. And importantly, they expect […]
Enterprise Mobile Apps, Product Strategy, and The Future of Mobile With Sanjay Malhotra
Steve Young, the founder of AppMasters.co, hosted Sanjay Malhotra, CTO and Co-Founder of Clearbridge Mobile as a guest on his podcast. From The New York Times, PayPal, Tim Horton’s, and more, Sanjay discusses how Clearbridge started working with these huge, iconic brands, the keys to a successful product strategy for enterprise apps, and how leveraging data […]
