3 Ways to Convert and Retain Your Enterprise App Users with Personalization

3 Ways to Convert and Retain Your Enterprise App Users with Personalization

With over 4.5 million apps available in leading app stores, enterprises are well aware of the competition in fighting for customers’ time to engage with their mobile product. The COVID-19 situation has only exacerbated this competition as digital touchpoints have become, in some cases, the only touchpoint a brand has with its customer.  For enterprises […]

15 Universal Components of Successful Mobile Apps

What are the factors that underlie mobile app development success? And why are some mobile apps so successful and some companies such outstanding performers in product development? The answer is elusive for many, considering that 40 percent of new products are estimated to fail at launch. Even after all of the development and testing work, only one out of […]

A Different Approach to Mobile App Retention No One Told You About

  Any company with a mobile app aspires for “sticky,” but pulling it off isn’t easy – or, at least, that’s what you’ve been told. Yes, the numbers are often discouraging. Studies on the matter show that roughly 79 percent of users abandon a product after day one, and by three months that number can […]

How To Scale Agile In Enterprise Environments

  Agile software development is a methodology focused on iterative decision-making, where requirements and solutions are developed through collaboration between multiple teams. Traditionally favored by small groups, agile development has become increasingly popular amongst larger organizations across almost all industries.   However, while agile development enables teams to deliver valuable products quicker, more efficiently, and […]

Key Challenges in Enterprise Mobile App Development: Customer-Facing Apps

  This is the third of three articles on the key challenges of enterprise mobile app development. The first part discussed the shifting enterprise mobility landscape by exploring the impact of internal digital transformation.     As mentioned in the first article of this series, enterprise mobility encompasses a multitude of strategies and elements. For businesses providing […]

Key Challenges in Enterprise Mobility: The Impact of Internal Digital Transformation

  This is the first article of a three-part series on the key challenges of enterprise mobile app development. The second article discusses the challenges of developing and shipping employee-facing mobile apps followed by customer-facing mobile apps. This article will cover the shifting enterprise mobility landscape by exploring the impact of internal digital transformation.     […]

How Much Does It Cost To Build An App: Other Costs To Consider

  We’ve written at length about how much it costs to develop an app, and frequently, we touch upon the factors that impact the costs of mobile app development such as:   The project scope, platforms & devices, back-end services, and technologies The type of app development firm Other factors associated with development   Now […]