A Day in the Life of a UX Designer at Clearbridge Mobile
People interact with designed user experiences every day. User experience, or UX, refers to how someone interacts with a product – digital or physical. In mobile app development, the success of an app rests partly on how a user perceives the final product. Expectations for mobile interactions are growing, and in response, UX design has […]
Three App UX Enhancements That Come from AR and VR Technology
The end goal of mobile app development is to create a product that not only provides a solution to a problem but is effective and enjoyable to use. Chances are if your app provides an enjoyable user experience (UX) you’ll witness higher engagement and retention rates, which is important to your app growth strategy. […]
[eBook] How To Build An App For Your Brand: From Concept To Delivery
An app isn’t just a distribution medium. It’s a communications channel and if you use it right, apps can help you learn from, adapt to, and engage with your customers. Customers are demanding convenience. They want instant access to information, ability to explore options, regardless of where or when. And importantly, they expect […]
Does Your E-commerce Site Really Need a Mobile App?
E-commerce has been on the rise for a while, and although desktop purchases still prevail over mobile sales, advancements in mobile app development will encourage a surge in mobile commerce (or m-commerce) seniority. The demand for mobile app development in retail is growing every year. More than ever, today’s retail landscape relies on […]
The Sins and Redemptions of Randomness in User Experience
When the typical software developer makes use of a random number generator in their code, there is no sense in worrying about questions pertaining to the true randomness of the result. The difference between a random number generator and a pseudorandom number generator is usually only significant for certain academic computer scientists. Nevertheless, there […]
Mobile App Design Fundamentals: 10 Tips for an Effective Content Strategy
This updated post was originally written by UX/UI Designer Chloe Blanchard. The most successful mobile apps have substance behind them. If a company’s mobile app attracts and engages users, they have the potential to build a lasting relationship. To turn first-time visitors into loyal long-term users, an app must have something that users […]
The Ultimate Design Decision: Skeuomorphism Vs. Flat Design
At the 2013 Worldwide Developers Conference, the new iOS 7 interface transformed from a rich 3D design to a flat 2D design which sparked a lot of conversation. Although both desat ign concepts are still used widely today, there are pros and cons for each style, depending on what your organization’s goals are. Before developing […]
Designing With Ugly Content: Effective Content Management
Every member of the team serves the content king during some point in the development process. Large scale projects can involve writers from different teams – from marketing to legal – and multiple incoming data channels that require technical strategies to manage. Part of a user experience designer’s job is to understand the […]
Adobe XD vs. Sketch App: Whoever Wins, We Win
The lack of direct competition for any program is a shortcut to market penetration. To have this advantage for more than seven years, that’s the real deal; it’s called branding. That was the case with Adobe Photoshop many years ago and it is now for Sketch app. Website and mobile app […]
Contextual Design: The Key to User-Centered Apps
A user-centric interface should make the user feel as if you’ve read their mind. A smart and delightful interactive experience is as close to magic as technologically possible. This is accomplished by designing an experience that meets a user’s needs with little input required. An effective strategy to create such an experience […]
