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Apple TV App

Sotheby's International Realty

The Sotheby's International Realty app was designed for high quality browsing of luxury real estate on the Apple TV.

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Client

The Sotheby’s International RealtyⓇ brand is a full service international real estate company focusing on the sale of luxury homes and properties.

Challenge
  • Gain competitive position in the Connected TV space
  • Give users more selection on a more interactive platform (Apple TV)
  • Provide shared user experience for browsing properties
  • Deliver a best-in-class visual experience
Solution
  • Native tvOS application for browsing properties and contacting agents
  • Custom navigation, view controllers, animations, and submission form
  • “Guess the Location” in-app micro game
  • Uses both REST and SOAP APIs
  • Tightly integrated with Google Places for fast search results
Benefits
  • Expand market reach to Connected TV
  • More inclusive experience, both in living rooms and local affiliate offices
  • Present HD photos and video in the largest screen size
  • Execute initial search for properties and deliver results faster
  • Reach out to agents directly from app (reduce friction points in path to purchase)
SIRCaseStudy2

First Mover In Connected TV Ecosytem

Best-In-Class Visual Experience

Text And Voice-Activated Property Browsing

Fast And Interactive User Experience