The Ultimate Design Decision: Skeuomorphism Vs. Flat Design

  At the 2013 Worldwide Developers Conference, the new iOS 7 interface transformed from a rich 3D design to a flat 2D design which sparked a lot of conversation. Although both desat ign concepts are still used widely today, there are pros and cons for each style, depending on what your organization’s goals are. Before developing […]

Google I/O 2016: What You Need to Know

  Google I/O wrapped up last week, and it didn’t disappoint. The Google team introduced a number of improvements to existing tools and platforms, as well as many new initiatives that will help accelerate development, reach and engage users, and build mobile products more efficiently. These are the ones we think are most exciting, especially […]

Introducing FoCuS: The Comprehensive Mobile App Prototyping Solution

Mobile app prototyping is a tremendously valuable exercise. It allows you to create a visualization of how your mobile app will function, demonstrate user flows, and give an idea of design and layout. For those who have a good idea of what their mobile strategy is and have already gone through the product definition phase, […]

How Retail Apps Are Adding Value For Your Customers

  Retail apps are developing faster each year and entirely changing the shopping experience. They are becoming an important personal shopping tool for many consumers worldwide. Retailers are developing apps that appeal to consumers’ shopping needs such as product browsing, rewards points, suggestions, and even transactions. Consumers have new shopping habits and are now relying […]

An Introduction to Server Testing

What is Server Testing? Server testing verifies that the services you need to develop your apps are working as intended. A testing suite includes a number of test cases that demonstrate not only what is working correctly, but what works when it shouldn’t, for example logging in without a password or requesting another user’s secure […]

Adobe XD vs. Sketch App: Whoever Wins, We Win

      The lack of direct competition for any program is a shortcut to market penetration. To have this advantage for more than seven years, that’s the real deal; it’s called branding. That was the case with Adobe Photoshop many years ago and it is now for Sketch app.   Website and mobile app […]

Why Mobile App Deep Linking Matters

What is Mobile Deep Linking?     Mobile deep linking (also called mobile app deep linking), is the process of using a URI to link to specific pages or locations within a mobile application. It can be used in a variety of ways – via notifications, email, SMS, social media, etc. – and directs users to relevant […]

What’s Next? The Outlook on Virtual Reality in 2016

    Virtual reality is arguably the most important technology to keep your eye on in 2016. While there has been excitement surrounding it for some time, the hype is quickly becoming…well, reality.   Oculus Press Kit   Early-to-market products were released by Google (Google Cardboard) and Samsung (Gear VR) in 2014 and late last […]

Deliver Quickly, Deliver Often: Why App Submission is Only The Beginning

  Shipping a product is a big benchmark, but initial release is just the beginning. Expecting an app to perform well, drive downloads, and have sustained usage without working to improve the product is a mistake that is all-too-common.   The “publish and pray” approach has two major issues: it assumes that at launch, your […]

Building for Long-Term Success: The Principles of Sustainable App Development

  A major challenge in product development is creating an app that is built with longevity in mind. With OS updates, changing market conditions, and continually increasing competition, many apps become irrelevant quickly – it’s a reality of the industry. While there is no manual for future-proofing your mobile app, there are steps you can take […]